Old Bailey Solicitors

New Website, Google Ads, Phone Call Tracking

The Client

Old Bailey Solicitors is a specialist criminal law firm with 3 offices covering London, Surrey and Sussex.

They act on behalf of clients accused of crimes and have a track record of successfully helping hundreds of people accused of various serious offences.

A picture of a window cleaner climbing an office building.

The Brief

The existing website had been created using bespoke software and was very difficult to work with as any changes took time and were expensive!

Also, the navigation was awkward and visitors found it very difficult to find what they were looking for.

We were originally asked to create Google Ads Campaigns, but in the context of the site not being suitable, we were first tasked with migrating / recreating the site in WordPress and simplifying the design and navigation.

The Results

FASTER, CLEARER, easier to Navigate site

New Business Generated

Multiple Rankings in Google Search

Business Generated

50+ CALLS GENERATED IN FIRST 2 WEEKS

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The Work

  • Researched thoroughly how prospective clients perceived their problem
  • Re-designed the website marrying the OBS services to the above
  • Re-worked content and pages to improve user experience
  • Built forms for enquiries and implemented Phone Call Tracking
  • Created Google Search and Display campaigns
  • Automated lead collection into a Google Sheet

John has completely revamped our website and given it an entirely fresh look.

He had the mammoth task of re-organising the content of our website to make it easier to navigate, whilst porting it over to WordPress (easier said than done, I am told) and we have been really pleased with the results.

I’m sure visitors to our website will have been. We have also been very impressed by John’s level of patience, enthusiasm and his technical know how, which is second to none

Camilla Rents, Solicitor – Director

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